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SheaMoisture is continuing our commitment to supporting communities of color by investing $100K in activists working toward social change. We have launched this initiative in the wake of national unrest resulting from the death of George Floyd, the unarmed Black man who tragically lost his life at the hands of local police in Minneapolis. It is crucial that we not only stand in solidarity with our community but that we are actively driving solutions and investing back into our community. 

 

We will award $20,000 to five different activists. The focus areas will come directly from our community’s voice with recommendations on what social justice areas they would like the investments allocated. With that input, the activist partners will be selected and announced by July 3rd.

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"Reinvesting in our own communities has always been our driving force. Now more than ever, it’s imperative for us to commit resources toward driving progress and address the traumas and injustices we face.” 
— CARA SABIN, CEO SUNDIAL BRANDS

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If you have ideas on how we can use the SheaMoisture Social Justice Coalition to create change and actionable solutions, please click the link below. We want to hear from you.
Your Voice Matters.

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